Aurelie Dhuit, a freelance art director, brings her partner's stories to life through rich, original and meaningful creations.
About the holiday season she says: "I love this time of the year, being able to wish your clients a good year through an original, creative greetings card, cared for down to the details whether it be through graphic design, a printing or finishing technique, beautiful paper or a sweet detail such as a colourful ribbon or confetti."
In 2014 Aurélie Dhuit updated her brand identity with a new logo, new site and a new identity and colour chart prominently featuring neon rose. For the new year greetings card she immediately thought of Gmund Action Pastel Heart Attack. To let the colour and structure of the paper shine through, she opted for graphic design through laser cutting as opposed to print. She added some cheerfulness in the form of colourful ribbons which could be used to hang up the card, they also added some punch to 2015!